Corvid-19 update
I won’t be canceling any of my weddings or engagement shoots. I am however ready to take on any new business from those who are unable to. A majority of what I do can be at a safe distance. Even my meetings have been switched to Skype & FaceTime. Most current weddings into April have been canceled by venues and those brides and going to be looking for new dates and hopefully i’ll have your date later in the year open.
First off, I don’t have the Corona virus.
If you’re a current bride or groom: I won’t be canceling any of my weddings or engagement shoots. I am however ready to take on any new business from those who are unable to. A majority of what I do, can be at a safe distance. Even my meetings have been switched to Skype & FaceTime. Most venues aren’t choosing to cancel dates but have mandated to do so by the government. Feel free to give me a call when rebooking with a venue and I can let you know on the spot if I have your date available. Try and work with multiple dates from a venue if possible. More likely to be able to stick with you through all this with more options.
I am currently under self quarantine. I spend the majority of my day currently thinking about what I’ll eat and when and which YouTube video i’ll watch along with that. I’m also keeping busy by organizing, editing, sorting and building infrastructure as well as marketing. This shut down of the American way of life has affected me the same as everyone else, unexpectedly. I’ve always been somewhat prepared for extended stays at home. As a wedding photographer I have to wait for my payday. I don’t ask for money up front or portions of it leading up to a wedding. I couldn’t imagine the pain of being a photographer with a canceled wedding who has to give back a large retainer or deposit. So because of not taking money before a wedding I usually am stocked up on toilet paper, soaps, cleaning supplies and food. This only meant that when I went to the store to pick up a little extra last week it wasn’t imperative and more luxuries I was partaking in; sweets, meats and salty foods.
I depend on weddings to make payments to all my bills from mortgage down to my Spotify premium account (I just can’t stand those commercials). I have yet to see any cancellations from any of my forty four brides and grooms. I’ve already shot a half dozen weddings this year with the majority set to begin at the end of April. I’m looking forward to getting back to normalcy and keeping myself nice and healthy in the meantime; taking my vitamins, exercising, resting and waiting. This post is more to let my current brides and grooms know that i’m not planning on going anywhere, fleeing to the Corona virus free island off of Massachusetts. If you have any worries, then just call of course.
I’m not going to go much further into how bad it could get or what’s already happened because of this shut down. I’ve seen too much of that on Facebook as it is and don’t need to contribute, it’s bad. I’m just waiting for the spring, summer and time to pass so I can get back to doing what I love. I feel terribly for those who are going through financial hardships as well as the mental. There’s so many businesses i’ve seen who I thought were rock solid that are being hit so hard. Some laying off employees temporarily and others struck with the possibility of having to close permanently. Those of you in the beauty industry and food industry that interact with people directly have lost their income abruptly and I wish the best for you. I hope this is all over as quick as it came.
Stay safe and #StayTheFuckHome
Here’s some of my favorite photos i’ve taken at weddings.
What a photographer's day is like.
So I thought this may be interesting to some of you out there. Being a photographer is awesome but most of it is the hustle. You have to work your butt off and throw stuff at the wall and see what sticks. On top of that is communicating with anyone who you may come across on social media, phone, e-mail, text message or smoke signals. It's being proactive and taking risks at times and other times playing it safe and doing things by the book and also knowing the difference of when to do which. A typical day in most full time photographers lives means being flexible and nimble. Here's what a typical day looks like for me, give or take a few details.
Wow, you take photos for a living, that's soo cool. It must be awesome traveling and making your own schedule. Did you get to eat that after you took the photos! Wow did they pay you to fly there and take photos of that? That's an awesome camera, it must have cost a lot. You have that many lenses.
So I get a lot of the same things repeated to me time and time over. People remark at how amazing and fun it must be to do what I do. But the fact is, it is. But... taking the photos is really only ten percent of what I do. Marketing, post processing, phone calls, e-mails, spending money on things that are and aren't tangible as well as hoping clients make their way to you if you're doing everything the correct way. I'm going to run through some of the basics of what I do and dive into some of it and gloss over the other parts.
I do get to make my own schedule. I wake up whenever I want, in fact I don't even set an alarm anymore. I just happen to wake up as soon as the sun comes up and my brain automatically activates and goes back to whatever I should be working on or left off on. When I wake up it's a shower, slide on my stylish clothes and Apple Watch and off to Starbucks to have a Venti Cafe Mocha. I wear the same red hat everywhere I go so that i'm easy to find, recognize and meet. I also wear a unitymike.com t-shirt on the off chance that someone wants to talk to me about hiring me. On my way down to Starbucks i'll call my photographer friends and we bitch to each other about the business. We all run into the same problems, clients who don't want to pay, clients that we're still waiting for them to pay and the clients that say they can pay less somewhere else. This topic is rehashed every few weeks or months as time dictates. This photographer friend and I will talk sometimes several times a day. We run numbers by each other and situations to get another perspective. We also share a lot of information such as negotiation tactics and we talk a lot of gear.
Once at Starbucks I sit down and play on Facebook. I have my noise canceling headphones on which are absolutely necessary to focus on tasks. So, when I say play on Facebook I really mean sort through my business page's messages or posts and find people who have tried to contact me. Clients contact me through, text message, phone calls, Instagram, Google+, my personal Facebook page, a Facebook thread or my Facebook business page. While on Facebook I'll also post a link to my website which I really need people to visit. I'm also taking a nice selfie photo or photo of my drink. I need likes, I need people to follow me and be remembered when they or their friends get engaged. Some of my marketing strategy is to go exciting places, eat amazing food, have fun experiences and share these. Facebook's algorithm will note if someone hovers over a photo a bit or clicks on something you posted and adjust it so you show more often in their newsfeed. This means when I post things people are seeing it. I write out a blog or two to put on my website because it actually boosts me up in Google, makes my SEO a little bit better. I also schedule a post or two for my Facebook's business page. I sort through my photos on my computer and pull out a few photos and send them to my phone so that I can post on Instagram a little bit later. The Instagram photos will have to include a nice description, location and some relevant hashtags.
I send a few e-mails, responding back to anyone who has asked me anything. I'm very prompt with this. If I have an e-mail from a potential bride and I don't answer with in short few hours they will move on to the photographer who does answer. My futuristic tech that I wear around my wrist is not so much to show off a toy as it is used to get e-mail notifications and text messages. I hate staring at my phone for any length of time.
I have to swing by my office to drop off some flyers that came in. I straighten out my office which comes at a nice discount. Other people have been in my office to use my giant tv. I clean up desk, arrange everything for new clients coming in. My forms are getting a little low in stock and I have to sit down and revise and reprint a new stack. I keep adding more to my forms to help me. While at my office I also have to visit with my landlord of sorts to go over his projects and what he needs done. I help out where I can.
I have to take a drive to a clients house now because they need a family portrait. Everything is loaded into my car, lights, camera, action. I head to the clients house where I set up, pose, photograph and repeat half a dozen time with various locations on their property. We have a good time, i'm paid and now everything needs to be packed up and brought back home and deconstructed back into it's case. On my way back home i'm calling a client of mine who I help out at their office. I do everything from ordering supplies to photo and video and web design and consulting work. I check and see if they need anything or if theres anything upcoming that I need to get ready for. Nothing to do there, so no problem.
I'm having clients in my car later in the week which means that my car which is also used to transport gear from Maine to Florida is nice and clean. Also, earlier I got a good deal of dirt in my car because the clients driveway was muddy. So wiping the seats down, vacuuming, sorting the contents of my trunk space as well as topping off fluids are on my to do list either today or another.
During lunch I may eat at my dream place, Coney Island Hot Dogs or go down to The Fix. I'm going to pig out and enjoy it. I've earned it. I've been up since seven working on things. During lunch i'm browsing on Amazon looking for little things that I've been putting off ordering and finally plunge into my wallet to accommodate myself. I also take any phone calls during my lunch time throughout the week. My phone rings about a dozen times a day with clients and also telemarketers. I can't tell the difference between a safe number and unsafe number because local numbers have been bought up to get a better hit rate. The reason I mention this is I get to go to my favorite places to eat but a majority of the time my food gets cold. I don't let calls go to voicemail when possible because no one wants to wait and I also depend on clients coming in regularly. I still manage to take photos of my food which more often than not leads to my food losing it's ideal temperature.
After lunch I'm beat, worn out and ready to quit. I usually take a nice two hour nap or more. This is interrupted by the occasional phone call and I also wake up at some point and roll over and check my phone for reciprocated e-mails from clients. If I get a call from a bride or e-mail from a bride my goal is to set up a meeting asap, that means later in the day or early the next day or whenever they want. Once I'm awake I recharge again with coffee and a snack. I'm editing photos now for a gig I shot the night prior. I've spent a little part of the day making sure I have everything backed up, previews loaded and basic adjustments made across the board. I get a phone call from a print shop saying the custom frames I ordered are in, i'm still waiting to be paid for them by the client. I have to head over and pick them up and then notify my client they are in and softly nudge them to be ready to have their wallet ready. In case of any questions I have to go back to my computer and dig up the original invoice I sent them. I have several invoices out in fact totaling enough to pay my incoming bills, rent, subscriptions, insurance.
I'm also waiting on my insurance agent to find me a more affordable insurance for my gear which I pay almost two hundred dollars a month for. I pace around my apartment, straightening things out, organizing my equipment and staring at my giant three by four foot white board. I regularly fill this board up with upcoming tasks, notes, reminders and dates. Anything that i've taken a note for has to be put into my phone and computer for redundancy, thats on my to-do list. I put on my nice Bose noise canceling headphones and pace around my apartment conquering small and mundane tasks to the bigger ones. I have a phone call to make and I spend thirty minutes circling my couch talking to a bride and narrowing down a meeting time. I have to cross check my calendar with a list of weddings to make sure I have time to meet later this week and have her wedding date free. She can meet today in fact which is wonderful. This was a good phone call. About seven or eight times a year I get a phone call from a bride who loves my photos and she's very excited to meet with me and then tells me her wedding date. I cross check her wedding date and i'm already booked. I have a couple go-to photographers which I send brides that I cannot take. I'm careful who I send brides to because it will fall back on me if anything goes wrong. I send most of my brides to a photographer friend out in Boston.
I head to my office for the second time today, I'm early. I turn on my tv, my apple tv, bluetooth speaker, set Spotify to modern wedding playlist, set up my Macbook to connect with the TV and get the form out and write out all the information I have at the moment. She should be here any minute, okay ten minutes ago, thirty minutes ago, text, phone call, nothing. I get a text message letting me know she'll be late. I've now been here for an hour and it's dark out by now. She arrives, we hit it off and I go through my entire pitch, I feel good about it. I head home and after dinner I sit and write up a contract and send a follow up e-mail regarding our meeting and everything we talked about. I don't know if she's going to go with me or not. I don't typically do follow up messages because it can easily put someone in that awkward position of saying they're going with someone else but thanks for... you get the idea.
I'm now uploading photos from the gig I shot the day prior. There's a lot of photos going up so It throttles by data which means Netflix and Hulu won't work on my TV. So shower and head back to my TV to be reminded of this. I end up sitting at my computer browsing through Facebook's newsfeed and get lost in Instant Karma videos on Youtube. I'm also kicking myself to be productive still at eleven at night. I'm making a circuit between my workstation where my Macbook and main computer are to my white board looking for more tasks to finish. I write a few more things on my board that need to get finished. There's a lot of things that just require sitting and writing or following up with people about projects. The rest of my time is spent sitting on my couch with my cats swiping through Bumble to meet someone. It's hard to meet someone when you're schedule is composed of the entire day and night. Basically this app leads into a huge time suck of non productivity which re-guilts me into a productive whirlwind.
Sleep either can be wonderful because i've accomplished so much or terrible because I still have so much to accomplish. I've disallowed any news on Trump before bed because that makes my sleep even worse. The best part of my day though is having my cats follow me onto my bed and lay next to me. They have no idea what I've done today or the day prior no matter how many times i've tried to explain it to them. That's a very calming thing, two little cats who's day tomorrow is packed with sleeping and eating. Maybe i'm in the wrong profession.
So this is exactly how any day goes for the most part. The details may change, some days are less and some days are more. The tasks are different but each day I get thrown a puzzle and have to put it together. If I ever clear my white board of things that I should be doing that I feel uneasy and anxious because there is something I can be doing and I have to figure that out asap. There is no rest. But the best part of any of this is whenever I want I can take the day off. I can shut down and do nothing. But most every single day goes from seven in the morning to past midnight. It means I can take a vacation wherever I want on a moments notice but I also better keep a watch on social media and e-mail during that.
Building an amazing wedding portfolio
What to include in your wedding portfolio to show your brides and grooms what you're all about. Showcasing your top photos is great but what about everything else, where does that fit in? I go through everything that has worked for me in my portfolio. Enjoy!
Building a wedding portfolio.
I’ve been working on my new wedding portfolio, it’s tough. My natural instincts tell me to just include the cream of the crop, the best of the best, top one percent. That looks great right?
I think that by only including the best of the best that can be deceiving. We all like Starbucks right, but sometimes not every Cafe Mocha is created equally; the same with photos. Some are going to be amazing, epic, one of a kind and others are of uncles and aunts or flowers and you and a friend who you haven’t seen in years. So that’s why I keep my portfolio varied as much as it is. I’m totally confident in my photography skills and more than happy to show everything. Sometimes when you see amazing photos with a beautiful location and gowns flowing and three or four lights used for the photo, that’s either because they have a team of people putting this together during a wedding or it’s not an actual wedding photo, it’s a couple dressed up as a wedding couple for a shoot.
Some of my portfolio is what I know looks good. These are the photos that I would eagerly show other photographers to get their approval. But there are parts of it though that I know the average person who is not a photographer will see and love. Do you know those photos where everything is black and white and the rose petals are the only thing in color, yeah… we hate that. Huge white vignetting on a photo, that’s another gross thing that we hate.
So I want to reiterate that this is just my opinion. This is what has worked for me. I also have enough photos in my portfolio that by the end of a presentation there is not question about my skill or devotement.
Here’s a summarization of what I include in my portfolio. By the way, I currently have close to eight hundred photos in my wedding portfolio. I’ve been working for a long time to bring it down but I really do love all the photos and memories that are attached to each and every one of them. Okay, here it is….
Messy room photos. It’s going to be a chaotic day, no lies. I want to show that the reality of a picture perfect wedding doesn’t always happen behind the scenes.
Getting hair and makeup done. There’s a path to your beauty, this is how that looks. Before and after is great and is really just for the bride and groom and rarely makes it on social media.
Table shots. Photos of the guests at their table. This is something I capture at the wedding, So I like to show it off here. This is also a great way to connect with each guest and maybe even meet a couple who’s thinking of getting married.
Kids. If someone is hiring me to shoot a wedding and they have kids then I want them to know that they are not excluded from the wedding. Plus the best way to work a room is to play to the kids. Parents, friends and family notice when their shy little kid is all of a sudden enamored with you and your camera and come out of their shell. I also usually will sit on the ground with most kids and let them fire off a few photos.
Parents. I want to include everyone thats present. This is a big day for the bride and groom but sometime bigger for the parents watching their kids grow up. Additionally, who doesn’t mind getting their photo taken, right?
Details. Couples spend a lot of time working on their wedding details and It really makes the wedding look amazing. This is to showcase that but also gives my new couples ideas.
Funny and ugly. Sometimes people make funny faces or horrible ones. These are moments for the bridal couple to look back on and laugh or just have blackmail material for later. These are also the best throwback Thursday photos for future posts.
Cake smashing. It happens and it makes the wedding reception soo much better. It shows that the bride and groom can take a joke and also provides some entertainment and tension at that moment.
Locations / venue. Sometimes I might have a staircase from a certain venue in my portfolio twice. That’s because the bride and groom hiring me may have selected that venue. Seeing how different arrangements on the stairs and also the fact that i’ve been there a few times may make me more appealing to hire.
Group photos. Throughout the wedding day I capture tons of group photos. I want the bride and groom to know that family, friends can get whatever they want for photos on the day of their wedding. I’ve done many family photos at weddings because everyones there together. :)
Rings. You spent a lot of money on this symbol of your love. Let’s show it off and brag a little. I’m also showcasing my skill in macro photography and creativity with these photos.
Table decorations. Someone took the time to put this altogether and somewhere, sometime they might be bragging about it. What phrase would be better heard than “the photography took an amazing photo of it” when referring to the table setups.
Creative lighting. Every wedding I try and do new things with lights. Sometimes it doesn’t work out, sometimes it does. But the average person sees this and knows this isn’t something they can do by going to Target or best buy and getting a few things, it’s special. So I include anything that’s out of the ordinary in this department.